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A new generation of superb craftsmanship, destined to bring out the beauty of Mediterranean Eden to the world.
A marvel made of details, colors, contrasts and chromatic combinations; of scents and sensuality that take form in the rare materials chosen to perpetuate this enchantment, season after season, renewed each time, yet generated by a unique and unrivaled past.
The Egyptians considered it as a sign of eternity, seeing the shedding of skin as an act of rebirth.
In Classical Greece, it represented healing and renewal, such that Esclepius, god of medicine, was represented by two intertwined serpents.
Worship of the snake migrated to Rome, on Tiberina Island in the city center, where it stood for the values of knowledge and wisdom, energy and vitality, longevity and health, rebirth and immortality.
And it was during the Hellenistic period and the Imperial Age that the use of serpent bracelets as ornaments and talismans became widespread.
The story continues, and time intertwines with itself: in the 20th century, Bulgari gave new life to the snake through new interpretations of its design and materials, adopting it as one of the milestones of its style.
In the ‘60s, the first models appeared wherein the head of the serpent hosted the watchcase, an explicit reference to earlier tradition, while numerous elements of particularly elaborate workmanship constituted the body.
A magnificent example is the watch worn by Elizabeth Taylor on the set of the film Cleopatra (1962), which features a head in diamond pavé and an emerald eye, embellished by a row of marquise-cut diamonds.
In 2009, the expressive power of the millennia-old symbol of the serpent was renewed through a contemporary creative language translated into an exquisite line of jewels and timepieces.
The following year, a new sublime collection of watches in pink gold and steel is born from the combination between the serpentine motif and the iconic Tubogas bracelet.
Bulgari jewellery and timepieces available from Sterling Diamonds:
298 Republic Street, The Strand Sliema, The Hilton, St. Julians, The Point, Tigne
For more information call 21245999